Overview

Stumptown SantaCon is Oregon’s largest Santa festival in the heart of downtown Portland. Thousands of Santa themed guests pack the streets for a festive night out.

Solutions

Ticketing

Order Fulfillment

Access Control

Credentials

Objectives:

Stumptown SantaCon came to Fusion on a mission!

  • Create an exclusive highly converting event website.
  • Implement a white-label ticketing system that provided more value, was easier to buy tickets, and had more support than their previous provider.
  • Increase their ticket sales.
  • Custom printed fabric wristbands for a better attendee experience.
  • A better way for early bird buyers to get their wristbands before the event.
  • Easier management of their holiday market vendors.

With these objectives in mind, Fusion went to work on making these goals a reality!

The Solution:

  • Ticketing
    • A white-label ticketing solution that was easy for attendees to purchase tickets online and on-site with quick and easy redemption at the door.
    • Capture data for marketing purposes and order fulfillment.
    • Pricing tiers
  • Website
    • Build a concise website for converting interested attendees into paying customers.
  • Marketing
    • With a small added fee per ticket sold, provide complete marketing services through email and social media ad campaigns.
  • Order Fulfillment
    • Ship wristbands to early bird guests 10 days prior to the event.
  • Credentials
    • Custom full color printed fabric wristbands.

Key Outcomes:

  • Created a fully white-label ticketing site that drove sales and higher conversions.
  • Shipped wristbands to early bird attendees prior to the show for a seamless on-site experience.
  • Executed social media marketing and email campaigns at no additional cost.
  • Fully branded experience with custom credentials, mailer inserts, and white label website.
  • Reduced buyer confusion and purchasing issues with a cleaner, reduced click ticket buying experience.

That’s A Wrap!

We love sharing case studies showcasing the power of Fusion and would be delighted to help your event next!

❤️ Your Fusion Team